SMS Surveys & Sub-Surveys: High-Integrity Data Collection
In a world of automated bots and manipulated web polls, GenioSms provides a robust alternative for gathering authentic, reliable data.
The Integrity Advantage: SMS vs. Web Surveys
Online surveys are notoriously easy to manipulate. By simply clearing browser cookies or cycling IP addresses, a single user can cast dozens of votes, rendering the results useless.
SMS surveys solve this problem through hardware-based verification:
● One Number, One Vote: Our system uses the recipient's unique phone number as a verified identity, ensuring that each participant has exactly one voice.
● Statistical Reliability: While it is possible for a user to own multiple SIM cards, the barrier to entry is high enough to eliminate any significant statistical distortion.
● Guaranteed Participation: SMS bypasses cluttered email inboxes and social media algorithms, reaching your audience directly on their most personal device.
Advanced Survey Architecture: Logic Branching
GenioSms allows you to create sophisticated, multi-level surveys using "Sub-Surveys." This enables you to segment your audience based on their previous answers.
● Dynamic Pathing: If a user chooses "Option A" in your main survey, you can instantly trigger a specific follow-up question related only to that choice.
● Unlimited Depth: There is no limit to the number of cascading sub-surveys you can create. This allows for incredibly granular data collection and behavioral analysis.
● Automated Lead Nurturing: Each response can act as a trigger to launch a new survey or a targeted marketing campaign.
Visualizing Results & Real-Time Analytics
Managing data is as important as collecting it. Through the GenioSms Control Panel, you can:
● Monitor Progress Live: See every vote as it is cast in real-time.
● Visual Reports: Instantly generate professional charts and graphical representations of your data for presentations or internal reviews.
● Data Export: Easily download your results for further analysis in external BI (Business Intelligence) tools.
Tutorials: From Concept to Deployment
1. Building Complex Survey Flows
In this video, we demonstrate how to set up your main survey, configure sub-survey logic, and customize the response paths.
[VIDEO: Creating Surveys & Sub-Surveys]
2. The User Experience: How to Vote
See how the survey appears to your customers and how the system handles their inbound responses with zero friction.
[VIDEO: Live Voting Demonstration]
Versatile Use Cases
● Political Polling: Secure opinion gathering with verified participants.
● NPS & CSAT: Collect immediate Customer Satisfaction scores after a purchase.
● Market Research: Test new product names or pricing models with a focus group.
● HR & Internal Feedback: Gather honest insights from employees through a private, direct channel.
