In Italy, the only mobile operator
that truly offers unlimited sms is Iliad; all other telephone companies
use the term unlimited sms but in reality, a limit exists.
Sometimes it is even difficult, as in the case of Vodafone, to understand what this limit is;
other companies have a limit of 200 sms per day and 2000 per month in their contract terms.
Fortunately, we have Iliad.
Subscribe to a business plan for VAT holders or companies and always remember to include at the end of each message the methods by which a user can remove their number from the lists; use our DEL cancellation function, the system will delete them automatically. See in this regard, the guide to the DEL function in the phone number list management section of the guide. If a user replies to the sms message with DEL, they are deleted from the list. The message to include at the end of the sms could be: If you no longer wish to receive our communications in the future, reply to this sms by writing only DEL and you will be automatically removed from our lists. Privacy law obliges you to do this; a clear method for removal from the list must be present in every message. When the system receives DEL, it deletes the number that sent DEL from your list.
In our terms and conditions, we have clearly stated that your number lists will not be used by us in any way nor transferred to third parties; your phone number lists are only yours. Those who sell sms packages usually include in the general terms and conditions that your data may be transferred to third parties. When you install our sms gateway application on your Android devices, the devices will only send your sms messages; your phone lines will never be used for any reason for communications other than your own. Only you, through our control panel, will command the sending of sms.
To send sms, you have two possibilities. The first is to use GenioSms, the second is to purchase sms packages from one of the many resellers. The substantial difference lies in the price; purchasing sms packages can reach such high figures that it makes sms marketing no longer cost-effective. GenioSms is the only available means to manage a large volume of sms, a complete CRM suitable for any need.
GenioSms is a simple idea designed both for large multinationals that need to send large numbers at competitive prices and for small and medium-sized enterprises. It requires adopting a new mechanism: you use your own mobile lines, an sms gateway composed of many phones. The integration is very simple; you need to install the GenioSms app on many devices (the more the better), but if you don't need to send to large masses, even a single phone is sufficient. If you have multiple branches, you can link each branch to a group of phones or a single phone via the list PIN.
SMS with GenioSms do not have a character limit, whereas purchasing sms packages does; the limit is 160 characters. Rarely do sms package sellers inform their customers about regulations; every sms message you send must contain a clear and simple cancellation method.
Let’s now consider a mass sms sending scenario with GenioSms versus purchasing sms packages from competitors. The best price we found online for sms packages of over 10,000 messages is €0.075 per sms of up to 160 characters, meaning 10,000 sms would cost you €750. Anyone familiar with email marketing knows how insane it is to pay €750 to send a message to 10,000 users. Yes, sms messages are much more effective, but €750 is an extremely high cost.
With GenioSms, sending 10,000 sms costs only €50 for the service. Unlike traditional sms packages, you’ll need phone SIM cards and devices. Each phone plan costs around €10.
As mentioned, GenioSms transforms your Android devices into a single sms gateway by installing our SMS gateway app. Install it and enter the pin of the list containing the phone numbers that need to receive the messages. The more devices you have, the better. There is no limit to the number of sms gateway devices—install GenioSms on as many phones as possible. Do not overdo it; do not send large volumes of sms from a single SIM. For 10,000 messages, we recommend subscribing to at least 5 business plans.
Keep in mind that any cost for purchasing phones is a one-time expense. Subsequent sending is almost free—you already have the phone plans and devices. The only costs will be the GenioSms service and occasional monthly SIM top-ups.
